Legacy Foundation

Smoking rates are 70% higher in lesbian, gay, bisexual and transgender (LGBT) communities. The tobacco industry has long held LGBT communities in a cynical embrace—this is one of several factors contributing to a massive public health disparity.

We produced and directed this film on smoking in LGBT communities for Legacy to use in earned media outreach, at events and to empower sharing of this issue via LGBT leadership and communities nationwide. The film also serves as a companion piece to the Legacy dissemination report “Tobacco Control in LGBT Communities,” which we designed.